PUSPANATHAN , Clarence Anthony; YI WEN, Ewe; KE NI, Lee; TZE HUI, Lee; XUE YEE, Lee. The Role of Integrated Marketing Communication On Consumer Decision-Making Process: Peranan Komunikasi Pemasaran Bersepadu terhadap Proses Membuat Keputusan Pelanggan . Sains Insani, [S. l.], v. 6, n. 1, p. 173–184, 2021. DOI: 10.33102/sainsinsani.vol6no1.210. Disponível em: https://sainsinsani.usim.edu.my/index.php/sainsinsani/article/view/210. Acesso em: 2 apr. 2025.